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Tag Archives: advertising
Playing ‘where’s the car’ on the streets of Hong Kong
I recently saw a car advertisement where the first thing I noticed wasn’t the car, but the backdrop. I swear it was somewhere in Hong Kong, but I couldn’t quite pick the location. So where could it be? Time to […]
Posted in Everyday Life
Tagged advertising, Cheung Sha Wan, Hong Kong, Kowloon, mystery, on the road
4 Comments
Another developer uses Melbourne to sell Hong Kong property
While reaching my recent piece titled “Using the Melbourne lifestyle to sell Hong Kong property” I happened to find a second example of the practice – this time for the ‘Savannah’ development, which is also at Tseung Kwan O. The […]
Posted in Everyday Life
Tagged advertising, Australia, Hong Kong, Melbourne, property development, real estate
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Using the Melbourne lifestyle to sell Hong Kong property
On my 2013 visit to Hong Kong I was sitting in front of the TV at my 姑媽 (aunt’s) house,trying to make sense of shows that I didn’t understand, where a commercial for a Hong Kong property development appeared during […]
Posted in Everyday Life
Tagged advertising, Australia, Hong Kong, Melbourne, property development, real estate, trains
2 Comments
One Logo – Two Languages
For a company that operates in Hong Kong, where both Chinese and English are official languages, it is important to have a corporate brand that looks just as good in both. Here are two corporate logos that achieve this in an exceedingly clever way.
Posted in Everyday Life
Tagged advertising, corporate branding, hidden meaning, Hong Kong, mystery
4 Comments
‘Keep Off The Tracks’ advertisement from the 1980s
Back in the early 1980s the Kowloon Canton Railway through Hong Kong underwent a massive transformation – from a single track country railway to the modern double mass transit system it is today. It was during this period that the Hong Kong Government ran a series of public service announcements warning people to keep off the tracks.
Posted in Transport
Tagged 1980s, advertising, Hong Kong, KCR, Kowloon Canton Railway, railway, television commercials, trains
5 Comments