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Tag Archives: television commercials
Continuing my theme of railway related Hong Kong television commercials found on YouTube, here is a Kowloon–Canton Railway Corporation commercial from 1989 that stylises track maintenance.
Hong Kong is famous for being an urban jungle, but a little known fact is that the countryside is only a short train ride away – something that a 1988 television commercial from the Kowloon-Canton Railway promoted.
Way back in 1997 the Octopus card system was introduced to Hong Kong, providing a fast and easy way for passengers to pay their train, tram and bus fares. Teaching passengers how to use the new system is an essential part of the rollout, so to get the message across, television commercials such the following were produced.
One of the benefits of riding Hong Kong’s MTR is avoiding the traffic chaos back at ground level – something that the MTR used to great advantage during the advertising campaign from 1991.
When travelling around Hong Kong by public transport, virtually every mode accepts the ubiquitous Octopus card. All you need to do is touch your card to the reader on boarding, and the fare will be deducted from your balance. However this hasn’t always been the case – other ticketing systems predated it.